CENTRAL STATION PROJECT
PACKAGING DESIGN | ART DIRECTION
Two Bears walk into a barā¦
Two Bears have been a long-standing client of Central Station. When they approached our team wanting to introduce a new product to their coffee and oat lineup, we were more than excited to dive in. Wanting to maintain their brand identity and recognizability while not being afraid to innovate and step a bit outside the box, we decided on a fresh new take on their classic cans that leaned into a photographic texture and sleek new script font to add a playful and sexy feel.
source: @twobearscoffee on instagram
source: @twobearscoffee on instagram
source: @twobearscoffee on instagram
Agency: Central Station Toronto
Client: Two Bears
Account Management: Tori Vernon, Ally Sondak
3D Rendering: Spencer DeWit
Creative Direction: Rocco Pelle, Jeff Millar
Copywriting: Jackson Rothwell